Whenever an event has more than a few guests or involves the press, sound quality and audio management become crucial ingredients that should not be taken for granted. Audiences will never remember quality sound but they will rarely forget a bad or embarrassing audio experience. As a principal in front of an audience, there is nothing more frustrating than trying to power on a microphone, speaking into a microphone that doesn't work, or having to repeatedly adjust a goose-neck stand except having your private conversations unknowingly broadcast to the world. (9 pages)