Shop by Category

Press Advance

SKU: 150930 $15.00
The purpose of any event, large or small, is to disseminate a specific message in order to advance a specific agenda. And whenever a high-visibility principal appears publicly, two distinct audiences are available to receive what will hopefully be a clear and engaging message: those present at the event and those who learn about what happened from journalists. The Press Advance Team is tasked with that mission. (20 pages)